Blog page 41

The Web is the Key to a Successful Massage Therapy Practice If you’re starting a new massage therapy business or you have an existing practice that you want to grow, you’ve probably been doing a lot of thinking about how to promote your business and stand out from the pack. I’ve got news for you – promoting and growing your massage therapy practice is easier than you might think. Booking new clients is all about three things: Discovery – They need to know you exist. Establishing your expertise – They need to know you’re reputable and qualified. Establishing trust – They need to feel safe with you. Once you have these three things, your practice will have nothing stopping its growth. It will just be up to you to keep your clients satisfied and coming back. So how do you establish these three things? The easiest and most effective way […]

What we learned this week Every week we collect some of the most interesting or educational online marketing blog posts we can find so we can share them with our readers, and this week is no different. Read on to find the best of what we found this week. Marketing Personas: The Complete Beginner’s Guide From the pros at Buffer, the beginner’s guide to creating marketing personas. Personas are a critical part of designing any marketing campaign, so check this out to learn how to do it right. How to Monetise Your Content Marketing Campaign Making money isn’t the direct goal of most content marketing campaigns, but Builtvisible has a great guide to making them pay. SEO or Content Marketing? Here’s How to Rock Both SEO and content marketing shouldn’t be mutually exclusive. SEMrush has a great article on making sure your efforts in both areas are working together for […]

What did we learn this week This was a great week, and we found a lot of great social media and online marketing posts to share. Let’s get started! Solving the 10 Most Common Social Media Marketing Challenges The people at Buffer are some of the leading pros at social media, and they’ve collected a bunch of solutions to some of the most common problems businesses face online. 72 Experts Reveal The 3 Best Blog Marketing Tips FirstSiteGuide.com put together of blogging tips from 72 blogging professionals. It’s a collection of wisdom that’s worth checking out! How Stealing Blog Post Ideas Dropped My Bounce Rate from 75% to 25% At Wise Startup Blog, Andrew Wise thinks that stealing blog post ideas can be your key to success. What do you think? Battleground Mobile: Why (& How) to Prepare for the Future The mobile web isn’t just the future, it’s the present. […]

Turn any of your employees into a writer If you’ve been reading this blog for any length of time, you know that we recommend frequent blogging as one of the best ways to help boost your search rankings, engage with your customers, and build an audience. But if you’re like most small business owners, you simply don’t have the time to maintain a blog on your own, on top of all your other responsibilities. Running a blog can be very difficult. Between brainstorming ideas, writing, proofreading, promoting, and responding to comments, it can eat up hours of the week that a lot of people can’t afford to give up. Despite their best efforts, many people simply can’t find the time to maintain their blog. The solution some small business owners have for this problem is to hire an employee specifically to write their blog and run their social media accounts. […]

What we learned this week Hi there! Welcome to this week’s Link Roundup, in which we share all of the most interesting and informative blog posts in the online marketing world this week. Let’s get started. 3 Tactics That’ll Make Writing Tighter as Easy as 1-2-3 Brevity is the key to really effective content marketing. This post from Moz goes into how to teach yourself to write concisely. How to Develop a Perfect Content Marketing Strategy If anyone knows content marketing, it’s the folks at DigitalMarketer. This interview with Russ Henneberry posted at SEMrush has some great insights into creating great content. The Ultimate Link Building Guide for 2016 and Beyond This huge post really might be the ultimate link building guide. From Matt Banner at On Blast Blog, it includes tons of great information that can help you learn to build links. That’s it for this week! If we missed anything […]