5 Tips for Closing Leads from Your Online Marketing Campaign

5 Tips for Closing Leads from Your Online Marketing Campaign Follow these tips to book as many jobs as possible and maximize your return. We’re ecstatic that you’ve decided to begin a marketing campaign with LinkNow. We’re going to be sending people your way who are interested in your services. They’re actively searching online for a company to provide exactly what you have to offer. They’ve found you and want to become your customer, but there’s still a bit of work to do—you need to book the jobs! We want you to get a great return on your marketing investment, so here are our five best tips to help you sign up as many new customers as possible. 1. Follow up right away. There’s an old sales adage: time kills all deals. The longer someone needs to wait for a quote, the less likely they’ll be to book you for […]

Andrew Mendel

Author: Andrew Mendel

About Andrew Mendel

Andrew Mendel is the Director of Marketing at LinkNow Media and has over 10 years of experience in SEO, including on-site, organic, local, technical, and paid ads. Andrew has multiple certifications including Google Ads and SEMRush Advertising.

The Importance of ADA Compliance

These days, most people are familiar with the Americans with Disabilities Act (ADA) and how it applies to the real world. The ADA protects people with disabilities against discrimination from employers, businesses, and public accommodations—but did you know that it also applies to the internet? The Law on Web Accessibility Since 2010, websites must adhere to the ADA Standards for Accessible Design by providing an experience that does not exclude those living with impairments. Canadian provincial legislation, such as the AODA in Ontario, stipulates similar requirements. Without meeting these requirements, you could be excluding up to 25% of your visitors and even put yourself at risk of legal action. How Do Disabilities Affect Web Browsing? No matter your industry, you’re bound to attract leads from people from many walks of life—includes people with disabilities. Conditions that can affect an individual’s web browsing include: · Visual impairments · Cognitive disabilities · […]

John Wickham

Author: John Wickham

About John Wickham

John Wickham is Senior Content Writer and Strategist at LinkNow Media. An SEO expert, he writes to empower small-business owners by giving them the information they need to market themselves. His love of the written word is matched only by his love of ancient history, as well as the semi-colon.