We Compared Our Blogging and Non-Blogging Clients — Here’s What Stood Out

BloggingVsNotBloggingBlog

Overview We’re strong believers in data. And when it comes to blogging, the data keeps telling us the same story: the businesses that blog consistently are pulling ahead. This blog breaks down what actually stood out when we compared our blogging clients to the ones who don’t. Highlights • What We Actually Compared • Blogging Clients See Stronger Lead and Traffic Growth • Blogging Clients Earn More Organic Backlinks • Blogging Clients Show Up More in AI Answers and Featured Snippets • Real Example: A Texas Landscaping Business Introduction Working with over 10,000 small businesses across North America gives us a pretty rare vantage point. We get to see, across industries and markets, what actually moves the needle for local businesses trying to grow (and what doesn’t). So we decided to dig into a question we hear all the time: Is blogging still worth it in 2026, or is it outdated advice left over from […]

Tyson Breen

Author: Tyson Breen

About Tyson Breen

Tyson is a content writer and SEO specialist with over a decade of industry experience. He's an expert on digital marketing and is passionate about providing his clients with powerful content that boosts traffic and engagement. When away from his desk, Tyson enjoys home cooking and reading comic books.

The Benefits of Social Media That Don’t Show Up in Your Analytics

The Benefits of Social Media Blog Banner

Overview If your social media engagement looks flat, you might be measuring the wrong thing entirely. For small businesses, the real payoff of showing up on social often happens quietly in the background, and it rarely shows up in your analytics dashboard at all. Highlights • It Quietly Drives Website Traffic • It Builds Brand Credibility Before Anyone Buys • It Gives Your Business a Low-Pressure Way To Educate Customers • It Builds Long-Term SEO and Backlink Value • It Helps You Learn What Customers Actually Care About Introduction If you’ve ever stared at your engagement numbers and thought, “Is this even worth it?” you’re not alone, and you’re not doing anything wrong. It’s easy to assume that low likes and a stagnant follower count mean social media isn’t working for your business. But here’s the thing: your analytics dashboard is only measuring a sliver of what’s happening. The truth is, a lot of social […]

Tyson Breen

Author: Tyson Breen

About Tyson Breen

Tyson is a content writer and SEO specialist with over a decade of industry experience. He's an expert on digital marketing and is passionate about providing his clients with powerful content that boosts traffic and engagement. When away from his desk, Tyson enjoys home cooking and reading comic books.