Overview Online reviews are a crucial factor in driving organic traffic, enhancing search rankings, and improving customer trust. Search engines prioritize fresh, user-generated content, making reviews a key component of SEO. This LinkNow blog explores how reviews impact your SEO efforts, influencing click-through rates, bounce rates, keyword optimization, and local search visibility. We’ll also look at strategies for getting reviews and making the most of them. Highlights •Introduction •Understanding SEO and Organic Traffic •Customer Reviews and Local SEO •The SEO Benefits of Reviews •What Do Search Engines Consider When Assessing Your Reviews? •How To Get More Reviews •Responding to Reviews: Engagement is Key •How To Make Your Reviews Accessible and Visible •Implementing a System for Regularly Updating Reviews •Stay Optimized and Well-Reviewed With LinkNow Introduction Online reviews are more than just a way for customers to express their satisfaction or dissatisfaction with a product or service—they’re a crucial component of […]
The Secret to Dominating Your City as a Plumbing Business
Overview If you want to make your plumbing business the go-to choice in your city, a strong local SEO strategy is essential. In this blog, LinkNow’s digital marketing experts will break down actionable steps plumbing companies can take to improve their online visibility and attract more local customers. From optimizing your Google Business Profile to writing content that resonates with your community and ideal customer, discover how a finetuned local SEO plan can get you ahead of your competition. Introduction Building a strong local presence is key to long-term success for plumbing businesses looking to stand out and attract more clients in their area. With the right local SEO strategies, you can increase your visibility, attract more local leads and potential customers, and grow your reputation as the go-to plumbing service in your area. Here, you’ll find effective tips and proven strategies to help your plumbing business dominate local […]
How To Get More Reviews for Your Business
Say you need a plumber, and someone tells you that the plumber they hired fixed all their issues quickly and at a great price. Rather than sorting through a bunch of other options, you’ll probably give that plumber a call. Online reviews work in the same way. Reviews are a crucial piece of a small business’ online marketing efforts—but how do you go about getting them? Let the digital marketing professionals at LinkNow guide you through the importance of online reviews, as well as ways to get more for your business. Why Are Customer Reviews Important? Reviews are crucial to your online credibility. Users are accustomed to companies touting their services and products, but positive reviews from past customers speak volumes about your business’ true value. Small businesses especially stand to benefit from reviews. Users searching for plumbers, general contractors, landscapers, roofers, and so on tend to be searching […]
How To Get Rid of Negative Online Reviews (And What To Do if You Can’t)
With platforms like Google Business Profile becoming the go-to source for customer feedback, negative reviews can significantly impact your brand’s image and, ultimately, your bottom line. What do you do when a scathing review pops up on your profile? Allow the experts at LinkNow Media to walk you through the process. This guide will explore how to handle negative Google Business Profile reviews, the common reasons people leave them, when you can have them removed, and how to respond effectively when a review is legitimate. Why Do People Write Negative Reviews? Before diving into how to address negative reviews, it’s essential to understand why they occur in the first place. People leave negative reviews for a variety of reasons, often stemming from a perceived bad experience. Here are some common causes of negative reviews: •Poor customer service: If your customers feel they were treated rudely or their concerns weren’t […]
How to Set Up the Top 5 Citations
Many of us have been preached about the importance of having an “online presence” or building a “digital footprint,” but what does this really mean? It’s certainly not throwing a website together and bombarding it with irrelevant content. What’s the secret? Citations—online mentions of your business’s key information (address, phone, website)—are like digital business cards strewn across the internet. There are plenty of citation sources, but some carry more weight than others. In this blog post, we help you set up the top five (structured) citations to help search engines understand your business’s legitimacy, location, and relevance to local searches—helping customers find you faster. Why Citations Matter for SEO Citations are like playing a raffle in which the likelihood of drawing your (business’s) name is increased manifold. While they aren’t directly used in marketing content itself, they play a role in supporting your overall business marketing strategy through SEO. […]
5 Tips For Creating Google Business Posts
Your Google Business Profile (formerly Google My Business, GMB) is one of the most powerful marketing tools at your disposal. And Google Business Posts are one of the best ways to leverage it. If you already have a Google Business Profile but aren’t sure how to make the most of it, this post is for you. Here are 5 tips to create Google Posts that not only generate clicks but also turn visitors into customers. These are quick, measurable, and easy-to-use tips to power your web presence and grow your ranking on Google. Best of all, they’re completely free. Let’s dive in. 1. Professional Images The first thing anyone will notice about your Google Posts is your chosen image. This can be in the form of a photo or video, and for both, make sure you’re using high-quality, eye-catching visuals that send a message about your business. Original images are […]
SEO Marketing Agency
Some think of their website as an online business card. In truth, it’s the most powerful marketing tool you have at your disposal. And with our search engine optimization (SEO) services, you can turn it into an effortless source of new leads. To book a free phone consultation, call us at 1-888-667-7186 today. FREE CONSULTATION 10,000+ Active Clients Agree: Our Marketing Works LinkNow is leading the way in cost-effective SEO marketing solutions. With our conversion-driven marketing campaigns, we help you not only rank on Google, but drive sales and transactions. Save time and money on your marketing, and join over 10,000 active clients who call LinkNow their home for SEO, marketing, and more. With our SEO services, you will: ✔ Improve search results on Google, Yahoo!, Bing ✔ Grow your web presence ✔ Build trust with clients ✔ Increase your online authority ✔ Expand your customer base ✔ Save time […]
SEO for Roofers
Roofers need a way to attract clients, build trust with their audience, and grow their business. With our search engine optimization (SEO) services, you have it. We are North America’s leading digital marketing specialist for roofing companies. We provide a complete range of cost-effective marketing solutions to help you expand your web presence and drive sales and transactions. With over 10,000 active clients on no contract—LinkNow is the affordable, reliable choice for online marketing. Take advantage of our contract-free monthly marketing services. To schedule a free consultation, call 888-667-7186 today. BOOK A FREE CONSULTATION Making Roofers’ Lives Easier For your website to be effective, you need to get it in front of the customers you want. Our services make that happen. Through savvy marketing strategies tailored to your business, we help you rank on Google and other major search engines so that the clients who need your services, see […]
SEO for Masonry Companies
Find new leads. Build your brand. Grow your business. With our SEO services for masonry companies, you can do all three. We are North America’s leading small business digital marketing specialist, and we’re proud to specialize in digital marketing for masonry contractors. Our search engine optimization (SEO) services empower you, helping you connect with clients, improve your online visibility, and drive sales and transactions. And with the most cost-effective marketing solutions in North America, we’ll not only help you grow your customer base: We’ll also save you money. Call us at 888-667-7186 for a free phone consultation. Book a free consultation Search Engine Solutions, Trusted by Over 10,000 Business Owners At LinkNow, we develop strategic SEO solutions that give you more bang for your buck. With over 10,000 active clients, we’ve proved ourselves the most trusted digital marketer for small and medium-sized businesses, including masonry contractors. With our SEO […]
SEO for Handyman Companies
Get the leads you need to succeed. LinkNow Media is proud to specialize in search engine optimization (SEO) for handyman companies. We provide comprehensive marketing solutions that let you grow your web presence and expand your customer base. With the most cost-effective marketing services in North America, we give you more bang for your buck, driving traffic to your site while staying well within your budget. Save time, save money, and choose LinkNow Media for all your digital marketing needs. Join over 10,000 business owners who’ve chosen to maximize profits with our services. To schedule a free phone consultation, give us a call at 888-992-1190 today. FREE QUOTE Small-Business Marketing. Revolutionized. Everyone has a website now, including most handyman companies. But few have a website that powers their marketing success. At LinkNow Media, we develop tailored solutions to grow your website into a powerhouse of performance. Through our streamlined optimization […]