Link Roundup – Friday, 26 August 2016

Link Roundup

What we learned this week Every week we pick the most interesting or most educational articles we’ve found online and share them with our readers in our Link Roundup. Let’s get started! 11 Simple Design Tips to Enhance Your Social Media Images Graphic design doesn’t come naturally to everyone. Check out Buffer’s guide to social media images to learn how to draw all the right kind of attention to your social media posts. How To Craft The Perfect SEO Content (And Keep Google Happy) This huge guide from Mad Lemmings has all the information you need to create great content that will impress Google and potential customers alike. Check it out! 13 Digital Priorities for Small Businesses If you’re just starting out online, this guide from Portent can function as a checklist for all the things you’ll need to take care of if you want to excel at online marketing. […]

Lauchlin MacDonald

Author: Lauchlin MacDonald

About Lauchlin MacDonald

Lauchlin is part of the content and marketing team at LinkNow Media. He has nearly a decade of experience in copywriting and editing, and spends way too much time on the Internet. He can be reached at lmacdonald@linknowmedia.com and @Lauchlin on Twitter.

3 Reasons Cleaning Companies Need to be Online

3 Reasons Cleaning and Janitorial Companies Need to be Online

Does my cleaning service company need a website? Here at LinkNow Media, we get this question a lot. These days, everyone has heard about how effective online marketing can be, and small businesses are looking for any way to get an edge. But cleaning and janitorial companies are usually relatively low tech, so owners of these companies are sometimes skeptical about whether they would actually benefit from having a website. Well, let me tell you – online marketing can be extremely effective for cleaning and janitorial services, and if you haven’t already dipped your toe into the online world, there’s no better time than right now. Here are 3 big reasons that you need to get your cleaning business a website right away. 1.      People are already looking for you online Let me just show you this.   Every month, over 85,000 people in the United States go to Google […]

Lauchlin MacDonald

Author: Lauchlin MacDonald

About Lauchlin MacDonald

Lauchlin is part of the content and marketing team at LinkNow Media. He has nearly a decade of experience in copywriting and editing, and spends way too much time on the Internet. He can be reached at lmacdonald@linknowmedia.com and @Lauchlin on Twitter.

Link Roundup – Friday, 19 August 2016

Link Roundup

What we learned this week Every week we pick the most interesting or most educational articles we’ve found online and share them with our readers in our Link Roundup. Let’s get started! How I Grew My Traffic By Almost 50% in Just 30 Days Using Twitter This great post over at Buffer can show you how to drive a huge amount of traffic to your blog using Twitter. Check it out! 5 Online Marketing Mistakes That Could Cost You Your Business When I Work put together a great list of common online marketing mistakes made by small businesses. Read this to make sure you avoid them! Why User Experience and Content Quality Are SEO, Too SEO isn’t all keywords and data analysis. Check out this video from Stone Temple on why User Experience and Content are an important part of online marketing. That’s it for this week. Let us know […]

Lauchlin MacDonald

Author: Lauchlin MacDonald

About Lauchlin MacDonald

Lauchlin is part of the content and marketing team at LinkNow Media. He has nearly a decade of experience in copywriting and editing, and spends way too much time on the Internet. He can be reached at lmacdonald@linknowmedia.com and @Lauchlin on Twitter.

Link Roundup – Friday, 12 August 2016

Link Roundup

What we learned this week Every week we pick the most interesting or most educational articles we’ve found online and share them with our readers in our Link Roundup. Let’s get started! What The Heck Is Influencer Marketing And Why Is Everyone Talking About It? Influencer marketing is a way to get your product out to consumers without relying on increasingly unreliable advertising. Check out this post from SEMrush to learn more. A Modern-Day Marketer’s Guide to Creating Epic Video Marketing Content for Facebook, Snapchat, Twitter, and More Video marketing is huge in the online world, and getting bigger every day. Check out this post from Buffer to learn how to create great videos for your brand. The Rocket Science of Social Media Marketing This great post from HubSpot is all about what brands can learn from NASA’s success with social media. That’s it for this week. Let us know […]

Lauchlin MacDonald

Author: Lauchlin MacDonald

About Lauchlin MacDonald

Lauchlin is part of the content and marketing team at LinkNow Media. He has nearly a decade of experience in copywriting and editing, and spends way too much time on the Internet. He can be reached at lmacdonald@linknowmedia.com and @Lauchlin on Twitter.

9 Awesome Link Building Strategies for Local Businesses

9 Link Building Strategies for Local Businesses banner

This is a guest post from Anthony Randall of  Rizolt Marketing The Local Advantage One advantage that a local company has over a purely web-based business is that their relevance is extended to their entire community, independent of the niche that they operate in. For link building purposes, simply being a local company means that your relevance becomes more about your location than the services you provide (though that is still hugely important), and that can really open up a lot of opportunities for you. At the end of the day, there isn’t a whole lot of difference between building links for a local business’ website and building links for any other website. Both are extremely hard work, and a lot of strategies can be successful for both. However, there are a few opportunities that local businesses can leverage better than a company with no local presence could. 1. Local […]

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Link Roundup – Friday, 5 August 2016

Link Roundup

What we learned this week Every week we pick the most interesting or most educational articles we’ve found online and share them with our readers in our Link Roundup. Let’s get started! Artificial Intelligence And The Future of SEO Google is investing heavily in artificial intelligence and machine learning to improve search results. Check out this post from 1st in SEO to learn more. Email Marketing: You’re damaging your Reputation with this Harmless trick Are you willing to sacrifice your company’s reputation for a few extra clicks? If not, you should make sure you read this post from The SaaS Marketer. How your old content can help with SEO This post from Search Engine Land is all about putting the older content you’ve created back to work for you.   That’s it for this week. Let us know if you found anything especially interesting this week! Leave a comment, or […]

Lauchlin MacDonald

Author: Lauchlin MacDonald

About Lauchlin MacDonald

Lauchlin is part of the content and marketing team at LinkNow Media. He has nearly a decade of experience in copywriting and editing, and spends way too much time on the Internet. He can be reached at lmacdonald@linknowmedia.com and @Lauchlin on Twitter.

4 Reasons Online Marketing is Shockingly Effective for Electricians

electrician banner

Put a charge into your business with online marketing Despite the importance of online marketing these days, many electricians still believe that this is simply not a cost effective option for them. Whether they think online marketing is too expensive or they simply want to rely on traditional advertising and word-of-mouth, they’ve made the decision to ignore one of the most powerful tools available to any small business owner. The fact is that electricians stand to benefit more than many other people from online marketing. Even if your electrical contracting business is a one person operation, the internet gives you tools to market yourself as effectively as any larger corporation can. Here are four reasons online marketing is simply too valuable for electricians to pass up. 1.      92% of consumers regularly search online As of 2015, 92% of people are going online to look for information about local businesses any time […]

Lauchlin MacDonald

Author: Lauchlin MacDonald

About Lauchlin MacDonald

Lauchlin is part of the content and marketing team at LinkNow Media. He has nearly a decade of experience in copywriting and editing, and spends way too much time on the Internet. He can be reached at lmacdonald@linknowmedia.com and @Lauchlin on Twitter.