5 ways for small businesses to get the most out of Facebook

5-ways-for-small-businesses-to-get-the-most-out-of-Facebook

Facebook is an excellent way for small businesses to connect and build loyalty with their customers, and it’s just as effective for promotion and reaching out to new potential customers. At this point, most people realize how effective Facebook can be as a promotional tool, and more and more small business Facebook pages are being created every day. However, if you are like most small business owners, you’re probably feeling lost – a majority of business owners feel like they can’t tell whether or not the time they spend working on their Facebook pages is actually helping them gain customers. If you’re feeling this way, don’t worry. We’re here to provide you with tips from small business social media experts that will help you make the most of your Facebook page. Follow the steps here, and you should see an increase in likes, engagement, click-throughs to your website, and sales. […]

Lauchlin MacDonald

Author: Lauchlin MacDonald

About Lauchlin MacDonald

Lauchlin is part of the content and marketing team at LinkNow Media. He has nearly a decade of experience in copywriting and editing, and spends way too much time on the Internet. He can be reached at lmacdonald@linknowmedia.com and @Lauchlin on Twitter.

5 ways to bring your social media game to the next level!

5-ways-to-bring-your-social-media-game-to-the-next-level

We have already written several posts about the importance of social media in promoting your small business online, including a guide to getting started with the three most important social media sites: Facebook, Twitter, and Google Plus. These websites are all excellent ways to connect and form relationships with your customers, build loyalty, and promote your business. However, if this is all you’re doing with these free tools, you are essentially just leaving money on the table. Once you’ve mastered the basics of interacting with your customers on Facebook and Twitter, you can exploit your social media presence in some very interesting ways. 1. Experiment with different types of content In our blog post explaining how to get started with social media, we suggested writing blog posts that you can then promote and share using your social media accounts. This is still a great option, but blog posts aren’t the […]

Lauchlin MacDonald

Author: Lauchlin MacDonald

About Lauchlin MacDonald

Lauchlin is part of the content and marketing team at LinkNow Media. He has nearly a decade of experience in copywriting and editing, and spends way too much time on the Internet. He can be reached at lmacdonald@linknowmedia.com and @Lauchlin on Twitter.