LinkNow Media Blog Tag: website design

9 SEO Tricks for Insurance Companies

If you’re not already taking advantage of digital marketing to generate leads for your insurance agency, it’s not too late to get started. SEO should be a key component of every insurance company’s marketing strategy. At LinkNow, we have put together a list of 9 SEO strategies to help insurance companies across North America. Follow these tricks and turn your online presence into a lead generating machine—fast! 1. Get a Professionally Designed Insurance Website Gone are the days when your website was nothing more than a glorified business card. Websites nowadays need to be built to generate leads. They have to work for you. You need a website that quickly converts clients by communicating to readers who you are, what you do, and how to contact you. It will need to have an impactful and attractive design while also being SEO optimized to rank well in Google searches. To […]

Find the Right Company for Website Design Services

For businesses looking to get a website for the first time or who are unsatisfied with their current website, choosing the right website design company can feel a bit overwhelming. Not only are there a ton of companies and freelancers out there, but there are also plenty of platforms where you can design your own website. In this post, we’re going to tell you everything you need to know to find the perfect web design company for your business. By the end, you’ll know: ⇢ Why your site needs to be mobile-friendly ⇢ Why speed counts ⇢ Why SEO is a crucial part of web design ⇢ Why you need a sitemap Should I Design My Own Website? This is the first question everyone asks themselves when they decide it’s time to get a website. Nowadays, there are plenty of online platforms that will give you a template to […]

The Truth About SEO Law Firm Marketing

If you want to get new clients for your law firm, you need a strong digital marketing strategy. But if you’re like most of our clients, you went to law school to learn how to be a lawyer, not to be an SEO specialist. That’s why we’ve decided to put together a complete guide to SEO for law firms. This guide will give you everything you need to know—and everything that SEO companies don’t want to tell you! In this article, you’ll learn: ⇢ Key features of an SEO optimized website ⇢ How to build a keyword strategy ⇢ How content will help improve your rank on Google ⇢ Tricks for finding local leads ⇢ Why social media is so important for law firms SEO Optimized Websites for Law Firms Let’s start with the basics: SEO, or search engine optimization, is a combination of strategies designed to bring in […]

SEO Dental Marketing for 2020

If you want to stay ahead of the competition, you need a solid SEO strategy to bring in new patients to your dental clinic. At LinkNow, we sat down with our resident SEO specialists and came up with a list of 5 things you can do to improve the SEO for your dental office. Follow our example to generate leads and build your client base now! 1. Build a Search Engine Optimized Website The first thing you need is a great website designed for dental clinic marketing. It should be sleek and professional, designed to express the idea that your practice is friendly, welcoming, and modern. Hire a professional web designer who is a master of typography, website layouts, colour palettes, and SEO. Speed is everything for your website. Our research indicates that you have under 5 seconds to communicate the essential information to your potential clients. That information […]

How to Choose a Search Engine Optimization Company to Market Your Small Business

It’s impossible to deny the importance of search engine optimization (what we call SEO) for the success and growth of small businesses. But when it comes time to pick an SEO company to market your business online, you’re flooded with a ton of sales pitches and conflicting information. We want to help. This blog is all about how to choose the right SEO company for your business. Along the way, we’ll also show you how to tell the difference between exaggerated SEO claims and the realistic expectations you should have for your SEO company. Why Do I Need SEO Services? Let’s start with the basics. Search engine optimization is a type of online marketing that aims to make your website more searchable on Google. With the vast majority of consumers using the Google search engine or Google Maps to find the businesses they need, it’s important to appear at the […]

The Definitive Beginner’s Guide to Plumber’s SEO

Have you tried to do SEO yourself? Are you wasting hours upon hours and getting nowhere? Are you paying a company to market you online with no return? Are you about to give up? We have hundreds of plumbers as clients and know what works, what doesn’t, and how to do it right the first time. Having said that, we’ve decided to put together a blog post that explains the basics of SEO for plumbers in terms that anyone can understand with no experience necessary! In this post, we’re going to break down the basics of SEO for plumbers. During this quick read, you’ll learn: • What makes a killer plumbing website • How a mobile-friendly website will push you to the top of Google • What keywords you should use to make your website rank in Google searches • How to set up a Google My Business for […]

Do I Need Internet Marketing Services for My Small Business?

We’ve had a lot of inquiries lately from small business owners wondering whether they should invest in digital marketing. Is it worth the money? Does it generate leads? Will I get more business in the long run? What about the short term? Yes. Yes. Yes. And yes. In 2020, it’s nearly impossible to run a successful small business without taking advantage of online resources like Google Maps, Google searches, review platforms, and digital business directories. The times have changed. But in case you’re not convinced, we’ve put together a list of 6 reasons you need Internet marketing services. Read on. 1. Generate Leads with a Searchable Website Your website is more than just an online business card. It’s a one-way ticket to leads. And if there’s one reason to invest in digital marketing services, it’s to generate leads. With a beautiful website that’s full of relevant written content and […]

6 Air Conditioning Marketing Strategies You Need to Know

Remember back in the day when you could depend on flyers, word-of-mouth, and the Yellow Pages to market your business and generate leads? Unfortunately, those days are long gone. And while every HVAC contractor knows that in 2020 you need a website, many still don’t realize that a website is not enough. What you need is a website that’s supported by field-tested marketing strategies and strong Search Engine Optimization (SEO). But what does that mean? SEO and digital marketing can feel overwhelming for many HVAC contractors. So, we decided to break down our in-house marketing strategy into 6 easy principles that every air conditioning contractor needs to know. Follow these simple rules, and you’ll be bringing in more (and better) leads than you can handle! 1. Make Sure You Have a Killer Website Okay, I know. I just finished saying that having a website isn’t enough. But having an […]

LinkNow Media Ranks as One of Canada’s Fastest-Growing Companies on the 2019 Growth 500 List

We’re thrilled to announce that for the fourth year in a row, LinkNow Media has ranked on the prestigious Growth 500 list for Canada’s Fastest-Growing Companies! Published online at CanadianBusiness.com and Growth500.ca, and in print in Maclean’s magazine, Growth 500 ranks Canada’s Fastest-Growing Companies by five-year revenue growth and celebrates the country’s most successful entrepreneurial businesses. And this year, with a 5-year revenue growth of 242%, we placed at No. 310 on the 2019 Canada-wide Growth 500 list. Looking back on 2019, it’s easy to see why. We more than surpassed our 10,000-client goal. We’re quickly approaching a staff of over 200 employees. And to accommodate all this growth, we even expanded our office space by more than a third. We couldn’t be more excited about what the future holds for LinkNow Media! Join us as we take a look at the people who make it all possible. From […]

Why Every Small Business Needs Great Photos for Their Website

In a time when everyone’s glued to their devices, your business’s visual identity will help you stand out from the crowd. The best way to do that? Include some amazing pictures of your work on your website! Pictures allow your potential clients to put a face to the name, making you more personable and trustworthy. They also play a major role in your branding by showing off the great work you do. Just like reviews, pictures serve as proof that you deserve your great reputation. In today’s blog, we’re going to tell you everything you know about taking amazing pictures for your small business! Use Original Photo Content for Your Business Make sure you’re posting and updating your customers on your business from time to time—don’t just use stock photos. Stock photos are the easy options, but they can be perceived as impersonal and don’t really showcase everything you […]

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