White-Hat SEO: How Playing by the Rules Can Help You Win

If you want to make sure that your website ranks well on Google without facing any potential penalties that could end up hurting your brand, then you need to look take a close look at white-hat SEO. If you are unsure about what white-hat SEO really is and want more information about how this approach can help take your business to the next level, then don’t worry because we at LinkNow Media are here to help explain everything you need to know. The first thing that you need to understand about white-hat SEO techniques is that they are the most legitimate means of increasing your business’s visibility, and any dividend that you obtain from this endeavour will enhance your site’s online ranking capabilities without the risk of any penalties being incurred. One of the biggest concerns that many business owners have about adopting white-hat SEO techniques is that if they […]

Eve Mendelovitch

Author: Eve Mendelovitch

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Top 5 Factors to Consider Before Buying a Website: Section 2

2)      Content Creation for SEO and Search Engine Marketing A website company should be able to change the written content on your website free of charge as long as you provide the content. The text content on your website is your primary form of advertising because it conveys not only what you offer your customers, but the feel and dynamic you wish to convey about your brand. But it is also important to know that the writing you have on your site impacts how you are found by search engines such as Google, Yahoo and Bing. This is known as search engine optimization or SEO.  There are many different factors that affect SEO such as backlinks, reviews, age of the site, URL, meta data and social media, to name a few. But the written content on your site is one of the most important and obvious aspects to focus on. […]

Marc Pilon

Author: Marc Pilon

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