How to Generate Leads With Local Service Ads

  Standing out as a local business can be challenging with so many competitors offering similar services in the same area. However, with Local Service Ads, you can increase your visibility and attract more potential customers to your business. In this blog post, we’ll go over everything you need to know about Local Service Ads and how to effectively use them to generate leads for your business. What Are Local Service Ads? Local Service Ads (LSAs) are part of an online advertising service that Google offers to local businesses, such as plumbers, electricians, and landscapers. These ads appear at the top of search engine results pages when users search for services near their location. They’re designed to connect customers with local businesses that meet their needs. LSAs differ from traditional Google Ads because they only target users within a specific geographic area. This means that your ad will only be […]

Dillon Yang

Author: Dillon Yang

About Dillon Yang

About Dillon Yang: Dillon is a content writer with a deep passion for all things related to SEO and digital marketing. He is dedicated to creating engaging and informative content that not only captures his clients' unique brand voice but also helps them to improve their online presence. In his free time, Dillon enjoys staying active in the gym, gaming, and visiting coffee shops.

From CTAs to Photo Galleries: Everything You Need on Your Small Business Website

  It’s nearly impossible for a small business to thrive without a website or online presence these days. However, the prospect of creating a website can feel overwhelming for many business owners. Here at LinkNow, we specialize in helping small business owners establish an online presence quickly and affordably. Today, we want to share some valuable insights on building a successful website for a small business. If you’re a small business owner or operator seeking to establish an online presence and gain traction, consider incorporating the following key features into your website. At Least 10 Service and Landing Pages for a Multi-Channel Presence Picture your website like a large building, akin to a stadium or a bustling train station frequented by numerous visitors. Think about how many entrances such buildings typically boast, often situated on different sides of the building and leading out to various intersections or roads. Now, extend […]

Jane Willsie

Author: Jane Willsie

About Jane Willsie

Since 2014, when she landed her first editorial role at her undergraduate student newspaper, Jane has continually grown into the passionate, meticulous writer and editor she is today. Entering the marketing field almost a decade ago as an entry-level social media consultant and content writer, Jane has become a strategic data-driven SEO and content marketing specialist able to turn her hand to everything from the perfectly crafted landing page to attention-grabbing email copy. She completed her Master’s degree in English at UBC in 2017—receiving a prestigious SSHRC grant to research feminist South Korean literature’s reception in the English-speaking literary world—and continues to grow her knowledge base every day, consuming research on SEO, content management, social media strategy, and more. Beyond her work, Jane is an avid reader, amateur sewer, and adventurous traveler.

SEO for Locksmiths

  If you’re a locksmith looking to drum up business, turn to LinkNow Media. Our search engine optimization (SEO) services help you rank well online so that you can get seen and found in your local area. Build your brand, grow your Web presence, and build trust with clients: With our services, you can do all three. Read on to discover what our SEO services can do for you. To schedule a free phone consultation, give us a call today. FREE QUOTE The Most Cost-Effective Marketing Solutions Available Save Money and Grow Your Business We offer the most affordable SEO services available in North America, helping you drive down costs while maximizing profits. Our services are a stellar investment at just a fraction of the cost of most online marketing plans. They offer complete digital solutions for all your Web-related needs. From on-page optimization to quality backlink building, we have […]

Amanda Piccioni

Author: Amanda Piccioni

About Amanda Piccioni

Prudent in her work as Editor-in-Chief. A perfect balance of austerity and affinity in her role as Head of Content. Prodigious prowess in her abilities as a writer. She's the Swiss Army knife of the content department.

SEO is Critical If You’re A Commercial Electrician

As a commercial electrician, you need every tool you can get to drive local business. Your focus is on helping people solve their electrical issues. So you may not give much thought to the importance of your website. Here’s why investing in your website and SEO can have huge returns. That’s understandable. It might just seem like an advertisement for yourself just ready to be viewed by everyone. If only it were that simple. The thing is, your website is more than just an online brochure. In fact, a well-designed website that’s strategized for SEO can generate a major number of leads and sales. And in the long run, it’s way cheaper than using traditional advertising. Here’s the bottom line. A commercial electrician must have a strong website to improve SEO. In terms of SEO, how does your website measure up? Well, first, let’s take a look at SEO. What […]

Eve Mendelovitch

Author: Eve Mendelovitch

About Eve Mendelovitch

Local SEO Tips and How To Improve Your Small Business Rankings

Why You Need Local SEO and How To Improve Your Small Business Rankings

Local SEO Tips for Small Businesses It used to be when you started an organization, you did your advertising the old fashioned way. This meant newspapers, flyers, handing out business cards, sometimes just going door-to-door. With the arrival of the internet, these methods are now out of date. As of 2015, there were 3.26 billion internet users. This makes up 40% of the planet’s population! If a business owner wants to increase the traffic to their website or shop, they need SEO. Let’s jump into some of my favorite local SEO tips! Understanding why you need local SEO tips Just because you know SEO stands for Search Engine Optimization doesn’t mean you know why your business needs it. Just because you know the main purpose of SEO is a marketing strategy doesn’t mean you know how to begin using it yourself. When 93% of online experiences start with the use […]

Ray Keaton

Author: Ray Keaton

About Ray Keaton

3 Concrete Steps to Improve Your Small Business Website

It can seem overwhelming It’s a story we hear all the time – small business owners know that they need to be online to compete, so they hire someone to build a website, and then forget about it.  A month or two later, they suddenly realize they’re not seeing any concrete results from their website and wonder what happened. If this sounds familiar to you, you’re not alone. There’s a common misconception among the general public that once you create a website, you’re all done – that it will just sit on the internet and collect customers for you. Unfortunately for small businesses everywhere, it’s not so simple. There’s a whole industry based around helping businesses get their websites to rank well in search engines and attract customers. Of course you can pay marketing agencies to do all this stuff for you, but many small business owners want to do […]

Lauchlin MacDonald

Author: Lauchlin MacDonald

About Lauchlin MacDonald

Lauchlin is part of the content and marketing team at LinkNow Media. He has nearly a decade of experience in copywriting and editing, and spends way too much time on the Internet. He can be reached at and @Lauchlin on Twitter.

9 Awesome Link Building Strategies for Local Businesses

9 Link Building Strategies for Local Businesses banner

This is a guest post from Anthony Randall of  Rizolt Marketing The Local Advantage One advantage that a local company has over a purely web-based business is that their relevance is extended to their entire community, independent of the niche that they operate in. For link building purposes, simply being a local company means that your relevance becomes more about your location than the services you provide (though that is still hugely important), and that can really open up a lot of opportunities for you. At the end of the day, there isn’t a whole lot of difference between building links for a local business’ website and building links for any other website. Both are extremely hard work, and a lot of strategies can be successful for both. However, there are a few opportunities that local businesses can leverage better than a company with no local presence could. 1. Local […]



4 Things Companies Can Learn From Captain America: Civil War

4 Business Lessons from Captain America: Civil War

Communication was Captain America’s biggest problem Captain America: Civil War is the big new blockbuster superhero movie this month, and on the surface, a bunch of superpowered people in costumes punching each other doesn’t have much to do with business. However, after I saw it this weekend, all I could think about was how the film was really just a story about an organization suffering from a communication breakdown. In the movie (no spoilers!), a team of superheroes, led by Captain America and Iron Man, normally work together to save the world but are divided because of a difference of opinion in how to conduct their business, and their whole team ends up fighting each other and doing the bad guys’ work for them. This exact same thing happens in businesses all too often, and 99% of the time this is because of a failure of communication at the leadership level. It’s […]

Lauchlin MacDonald

Author: Lauchlin MacDonald

About Lauchlin MacDonald

Lauchlin is part of the content and marketing team at LinkNow Media. He has nearly a decade of experience in copywriting and editing, and spends way too much time on the Internet. He can be reached at and @Lauchlin on Twitter.

 The LinkNow Media Guide to Websites for Small Businesses

websites for small businesses

There’s no time like the present Here at the LinkNow blog, we write a lot about how small businesses can make the most of their online and social media marketing efforts. However, recently we’ve been receiving a lot of questions from people who don’t even know where to start. The experts make it seem like online marketing is too complicated to wrap your head around, but that’s not true at all. The key to online marketing all starts with a website. Read on and you’ll be an online marketing wiz (or at least know enough to get started) in no time. Why do I need a website for my small business? In the age of social media, some business owners have begun to claim that they don’t need a website if they have Facebook and Twitter accounts. After all, they argue, all of our customers are on Facebook and Twitter and […]

Lauchlin MacDonald

Author: Lauchlin MacDonald

About Lauchlin MacDonald

Lauchlin is part of the content and marketing team at LinkNow Media. He has nearly a decade of experience in copywriting and editing, and spends way too much time on the Internet. He can be reached at and @Lauchlin on Twitter.