May 2016

Every week we pick the most interesting or most educational articles we’ve found online and share them with our readers in our Link Roundup. This week, we found three big ones we think you’ll find valuable. The future of voice-related SEO for local business Search Engine Land published a great post by Chris Marentis all about the nuances of creating website content with the rise of voice search in mind. 5 BIG Changes Coming to AdWords: Everything You Need to Know This article from Larry Kim at WordStream covers all the big changes coming to AdWords that were revealed at the Google Performance Summit this week. Essential reading for anyone who relies on PPC to promote their business. Content Marketing: The Definitive Guide This HUGE guide from the folks at More Demand gives us everything we might want to know about content marketing – from what it is exactly to […]

What we learned this week Every week we gather up the most informative and interesting articles about online marketing, SEO, and web design and share them with our readers. Let’s get started! 102 Most Used Chrome Extensions for Digital Marketers CognitiveSEO has collected a huge list of useful Chrome Extensions for people who are interested in digital marketing. Should you install 102 extensions in your web browser? Probably not. Will you find at least a couple things here that will make your life easier? Almost definitely. 5 Little Known Strategies to Use Retargeting The Right Way Terrifying shark graphic aside, GetClicks published a great article on how to put retargeting to use for your business. Don’t let ANY customer be the one that got away. The 5 Most Common Mistakes Made By Veteran Inbound Marketers Even old pros can make mistakes. HubSpot has put together a list of traps that […]

What we learned this week There’s a ton of great stuff this week, so let’s dive right in! A Marketer’s Guide to Email Deliverability: How to Avoid Email Spam Filters If you do any email marketing, this one’s for you. HubSpot has put together a great guide on making sure your emails go to inboxes instead of spam folders. Leverage Seasonal Search Trends to Deliver the Right Content at the Right Time   Have you ever considered how to tailor your content to seasonal events and trends? Cheek out this post from Seer Interactive for more. These Coding Skills Will Make Every PPC Specialist More Valuable   This great post from WordStream goes into why coding can be a great asset for people who want to be effective at PPC marketing. The King Henry VIII Guide to Killer Content Marketing According to this great post from the SEMrush blog, it […]

What we learned this week This was another great week for the online marketing world, and we found a lot of great stuff to share. Let’s get started. 4 Actionable Tips To Outrank Your Competition In Google Want to boost your search ranking? Check out this post from Ahfaz Ahmed to learn how to outrank your competition. The Start-to-Finish Guide to Optimizing Your WordPress Blog Posts If you’re not an experience WordPress developer, digging into it can be daunting. Fortunately, Moz has a great guide for optimizing WordPress sites. The Power of Visual Content This great #semrushchat was all about how important visual content was. There’s a lot of great info from marketing experts in here. 3 Landing Page Optimization Myths EXPOSED If you’re trying to optimize your landing pages, you want to make sure you’re working with current, accurate information. Check out this great guide from Wordstream. How The […]