LinkNow Media Blog Tag: citations

How to Set Up the Top 5 Citations

Many of us have been preached about the importance of having an “online presence” or building a “digital footprint,” but what does this really mean? It’s certainly not throwing a website together and bombarding it with irrelevant content. What’s the secret? Citations—online mentions of your business’s key information (address, phone, website)—are like digital business cards strewn across the internet. There are plenty of citation sources, but some carry more weight than others. In this blog post, we help you set up the top five (structured) citations to help search engines understand your business’s legitimacy, location, and relevance to local searches—helping customers find you faster. Why Citations Matter for SEO Citations are like playing a raffle in which the likelihood of drawing your (business’s) name is increased manifold. While they aren’t directly used in marketing content itself, they play a role in supporting your overall business marketing strategy through SEO. […]

The Power of Citations

Let’s face it: you can’t just put your business website online and expect people to find it—let alone instill confidence in your products or services. With so many websites on the internet (and new ones being created every day) search engines need to know that your website is worth showing to their users. This is where the power of citations (also called business directories) really shines. What Are Citations? You may have already heard of citations and their importance, but here’s a quick rundown: citations are entries in online databases that include details such as your company name, address, phone number, website URL, and other relevant details. Citation databases come in a variety of types and sizes, such as local, industry-specific, and general business directories. Having your business listed on a citation database adds credibility and legitimacy to your digital footprint, building trust with both your potential customers and […]

SEO for General Contractors

General contractors need a steady supply of leads for new projects. Make sure your company stands out by choosing LinkNow Media. Our search engine optimization (SEO) services help you grow your Web presence, raising your profile so that the clients who need your services, see your services. Through conversion-oriented copy, authority-building backlinks, and ongoing technical SEO, we’re able to deliver the most cost-effective marketing in North America, driving down costs to maximize profits. Take advantage. Join over 10,000 clients who’ve saved time and money with our SEO services. Call 1-888-677-7186 to see what we can do for you today. FREE QUOTE Find the Leads You Need to Succeed Your website is the most powerful tool in your marketing arsenal—and with our SEO services, you can make the very most of it. We utilize the latest digital strategies to grow your Web presence with high-quality, high-ranking content. Through smart marketing […]

SEO for Cleaning Companies

Grow your business with LinkNow Media’s SEO services. With over 10,000 clients, we are North America’s premier digital marketing firm for cleaning companies. We provide personalized marketing solutions that help you expand your digital footprint, reach new customers, and find fresh leads, all while saving you time and money. To discover what we can do for you, call us at 1-888-667-7186 for a free phone consultation. FREE QUOTE Say HELLO to SEO Search Engine Optimization (or SEO, for short) is what gets businesses seen and found online. By leveraging the latest digital strategies, we’re able to raise your online visibility to connect you with the clients who need your services. With our SEO services, you will: • Grow your web presence • Build trust with clients • Improve search results on Google, Yahoo!, and Bing • Expand your customer base • Save time and money The Most Cost-Effective Marketing […]

What to Do if You Receive an Unsolicited SEO Report

Recently, we’ve noticed that some of our clients are receiving unsolicited SEO citations reports from shadowy SEO companies. These SEO companies will often use false information to frighten our clients into believing that there are problems with their citations profile when, in fact, nothing could be further from the truth. At LinkNow, we manually monitor the status of all our client’s citations to ensure that when they need to be edited or resubmitted, it happens promptly and accurately. Understanding the difference between a trustworthy SEO report—such as one from LinkNow—and an untrustworthy one can make or break your SEO strategy. In this blog, we’re going to go over the basics of citations, explain the difference between good and bad reports, and show why it’s important to stick with a time-tested SEO strategy like those we offer at LinkNow. What Are Citations? Citations are an important part of every good SEO […]

How Small Businesses Can Benefit From Social Media Campaigns

A social media campaign can create big returns for a small business. Check out how you can use the power of social media to generate more business. The consumer marketplace is a competitive arena for the small business owner. Reaching and maintaining a beneficial position in the market can be challenging. And when your business dollar is reliant on a steady stream of customers a good marketing strategy is essential. What can the small business owner do to boost his sales opportunities? When you’re the main man in a small business it is not always easy to find the time for marketing. This is where a social media campaign can help to drive business, acquire new customers, and generate revenue. The astute business owner leverages social media to increase his market reach and source new customers. So how can this system work for you? What is a Social Media Campaign? […]

3 Concrete Steps to Improve Your Small Business Website

It can seem overwhelming It’s a story we hear all the time – small business owners know that they need to be online to compete, so they hire someone to build a website, and then forget about it. A month or two later, they suddenly realize they’re not seeing any concrete results from their website and wonder what happened. If this sounds familiar to you, you’re not alone. There’s a common misconception among the general public that once you create a website, you’re all done – that it will just sit on the internet and collect customers for you. Unfortunately for small businesses everywhere, it’s not so simple. There’s a whole industry based around helping businesses get their websites to rank well in search engines and attract customers. Of course you can pay marketing agencies to do all this stuff for you, but many small business owners want to do […]

The Ultimate Guide to Online Marketing for Small Businesses

The Longest Journey Begins With A Single Step You are reading LinkNow Media’s multi-part guide to small business online marketing. Our goal is to create a resource for small business owners that gives them everything they need to market their businesses online, all in one place. From web design to SEO to email campaigns, we want to give our readers the tools to succeed. If you find this post useful, check out our blog archives for more in depth discussions of various online marketing topics. Part 1: Your Website and On-Page SEO Part 2: Domain Authority and How to Build It Part 3: Citations and Local Search Part 4: How to Build an Awesome Small Business Blog Part 5: How to Create a Huge Social Media Presence for Your Small Business Part 6: Why Email Campaigns are Important Part 7: PPC (Yeah, You Know Me) Part 1: Your Website and […]

3 is a magic number

When you were using Google over the weekend, you may have noticed that things are looking a little different. The 7-Packs have been reduced to 3 listing “Snak Paks,” hours of operation have been added, and there is now a link for directions. No A,B,C pins, no G+ links, no street addresses. These changes have been noted around the world, on both mobile and desktop. This is a roll out my friends, not simply a test. The SEO community isn’t totally shocked by the new layout. Here is a post from July, 2 foreshadowing the switch as an effort to make a desktop UI that mimics mobile experience. How will this new landscape affect your business? Last week you may have been quite pleased with your site’s fourth position in the 7 pack, and how could you not be? Nearly 75% of users never scroll past the first page of […]

Has your business ever moved?

Today, June 1, 2015, marks LinkNow Media’s first day in our brand new office. After a hectic weekend of moving, setting up workstations, and cleaning up, we were all ready for business at 9 AM. However, getting our office up and running in time for the start of the work day doesn’t mean that we’re finished the move! Like any other business, changing the address of our company means we have a lot of work to do to clean up our online citations! What are citations? In the world of SEO, citations are one of the biggest factors that influence your local search rank. Citations are simply listings on other webpages that contain your business’s name, address, and phone number (NAP). Google and the other major search engines use your NAP to make sure that you are who you say you are and to figure out when to suggest your […]

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