Is your website mobile-ready? It better be!

Is-your-website-mobile-readyIt-better-be

At the end of February, Google made an announcement that is going to have an enormous impact on search results. Beginning April 21st, websites that are not mobile friendly will be taking a big hit in mobile search results. This means that if your website is not optimized for mobile devices like smart phones and tablets, your site will be dropping out of the search results of users who are searching using those devices. Why is Google doing this? The web is simply not the same place it was even two or three years ago. The explosion of smart phones and tablets means that more and more people are spending a large percentage of their Internet time on these smaller, handheld devices. According to a recent survey of Internet use, the percentage of web use taking place on mobile devices went up from 14% in 2013 to 25% in 2014, […]

Lauchlin MacDonald

Author: Lauchlin MacDonald

About Lauchlin MacDonald

Lauchlin is part of the content and marketing team at LinkNow Media. He has nearly a decade of experience in copywriting and editing, and spends way too much time on the Internet. He can be reached at lmacdonald@linknowmedia.com and @Lauchlin on Twitter.

Top 3 SEO Scams to Avoid!

Top-3-SEO-Scams-to-Avoid

If you have any experience trying to market yourself or your business online, you have almost definitely come across the term “SEO.” Search Engine Optimization is a critical component of online marketing, but unfortunately most business owners don’t have a good understanding of what SEO services actually do. This makes the SEO industry an ideal cover for scammers and unscrupulous companies, because few people will know what they are doing wrong. If you want to avoid being scammed by fraudulent “SEO experts,” the best defense is to educate yourself about the industry. With this in mind, we’ve put together this quick guide to some of the most common warning signs that you’re dealing with SEO scammers. 1. They claim they will guarantee you top organic ranking on Google for your keywords While the goal of Search Engine Optimization is to improve the organic ranking of your website on Google and […]

Lauchlin MacDonald

Author: Lauchlin MacDonald

About Lauchlin MacDonald

Lauchlin is part of the content and marketing team at LinkNow Media. He has nearly a decade of experience in copywriting and editing, and spends way too much time on the Internet. He can be reached at lmacdonald@linknowmedia.com and @Lauchlin on Twitter.

Why your website should never be “finished”

Why-your-website-should-never-be-finished

Here at LinkNow Media, when we are working with new clients who are building their first websites, one of the most common concerns we hear is that our clients want to delay putting their websites live until everything is perfect. Other business owners speak to us about purchasing a website, but want to delay the purchase until they think they will have more time to deal with the work involved in getting their site finished and online. While it is totally understandable that business owners want to make sure they are putting their best foot forward, this desire can lead to less positive outcomes on the web – especially if you are delaying your website going live until everything is perfect. When it comes to the web and marketing your business online, there is truly no time like the present. Plant the seeds for success The simple truth is that […]

Lauchlin MacDonald

Author: Lauchlin MacDonald

About Lauchlin MacDonald

Lauchlin is part of the content and marketing team at LinkNow Media. He has nearly a decade of experience in copywriting and editing, and spends way too much time on the Internet. He can be reached at lmacdonald@linknowmedia.com and @Lauchlin on Twitter.