Cookie Policy

Updated April 15, 2024

9209-5256 Quebec Inc. DBA LinkNow Media ("LinkNow") and its affiliated and subsidiary entities ("LinkNow", "we" or "us") strive to be transparent about how we use cookies and other technologies for purposes that are similar to cookies. This Cookie Policy explains what cookies and these technologies are and how we use them. It applies to visitors or users of all LinkNow websites, including but without limitation the website ("Site"), applications, and services (each a "Property" or, collectively, "Properties") as well as to all who communicate with us by email, mail (all collectively refer to as "you" or "Users"). We encourage you to read the full policy so that you can understand what information is collected by us through cookies and these technologies as well as how that information is used.

This Cookie Policy should be read together with our Cookie Consent Selector. This is available in our footer (bottom of the home page of the website you are visiting) under "Manage Consent Preferences" and Privacy Policy.

What are cookies?

Cookies are text files, containing small amounts of information, which are downloaded to your browsing device (such as your computer or smartphone) when you visit a website, that enable features and functionality of the website. For example, cookies enable us to identify your device, secure your access to our Properties, and even help us know if someone attempts to access your account from a different device. Cookies also enable you to easily share content on our Properties and help us serve relevant ads to you.

What are web beacons?

Some of our Properties and our emails may contain electronic images known as web beacons (sometimes also called clear gifs or pixel tags). Web beacons are usually a small image located on a webpage or email that you are viewing. The request your Internet-connected device makes to fetch the image from the server/computer it is stored on is recorded and provides us with information such as the IP address of the computer wanting to view the image, the time the image was viewed, and the type of browser viewing the image. This information is available to any website you visit. For example, we are able to use a web beacon to help us deliver cookies, count visits, prevent fraud and to tell if an email or advertisement has been opened and acted upon. In short, cookies work together with web beacons to accomplish the functions and purposes described herein.

When does LinkNow place cookies?

We use cookies on all of our Properties. Any browser visiting these sites will receive cookies from us. We also place cookies in your browser when you visit non-LinkNow websites that host one of our plugins or tags.

What types of cookies do we use?

The types of cookies used on most websites can generally be put into one of the following categories: essential, functional, performance, marketing/targeting, social media and fraud prevention. In order to provide you with the best browsing experience, LinkNow and its third-party partners may use cookies from all of these categories.

Cookies can also be distinguished for being either persistent cookies or session cookies. A persistent cookie helps us recognize you as an existing user, so it's easier to return to our Properties or interact with our services without signing in again. After you sign in, a persistent cookie stays in your browser and will be recognized and read when you return to one of our Properties or a partner site that uses our services. Session cookies only last for as long as the session (usually the current visit to a website or a browser session).

Finally, cookies can be distinguished for being either first-party cookies or third-party cookies. As it relates to Link-Now, first-party cookies are directly stored by our Properties while third-party cookies are set by third-party servers via code loaded on our Properties.

What are cookies used for?

Cookies can be used to recognize you when you visit our Properties, remember your preferences, and give you a personalized experience that's in line with your settings. Cookies also make your interactions with our Properties faster and more secure. Additionally, cookies allow us to bring you advertising, both on and off our Properties, and customized experiences to you via personalization.

LinkNow uses cookies to enable and support its security features, and to help detect malicious activity and violations of our Terms of Use.

If you are signed in one of our Properties, cookies help us show you the right information and personalize your experience.

Cookies can tell us which language you prefer and what your communications preferences are. They can help you fill out forms on our Properties more easily. They also provide you with features, insights, and customized content in conjunction with our Properties.

We may use cookies to show you relevant advertising both on and off our Properties. We may also use a cookie to learn whether someone who saw an ad later visited and took an action (e.g. downloaded a white paper or made a purchase) on the advertiser's site. Similarly, our partners may use a cookie to determine whether we've shown an ad and how it performed, or provide us with information about how you interact with ads. We may also work with a partner to show you an ad on or off our Properties, such as after you've visited a partner's site or application.

Cookies help us learn how well our Properties perform in different locations. LinkNow also use cookies to understand, improve, and research products, features, and services, including when you access its Properties from other websites, applications, or devices such as your work computer or your mobile device.

What is Do Not Track (DNT)?

The Do-Not-Track request is a concept that has been promoted by regulatory agencies such as the U.S. Federal Trade Commission (FTC) and calls for the Internet industry to develop and implement a mechanism allowing Internet users to control the tracking of their online activities across websites by using browser settings. The World Wide Web Consortium (W3C) has been working with industry groups, Internet browsers, technology companies, and regulators to develop a DNT technology standard. While some progress has been made, it has been slow. No standard has been adopted to this date. As such, LinkNow and many or all our partners do not generally respond to "do not track" signals.

How are cookies used for advertising purposes?

Cookies and other ad technology - such as "web beacons", "tags and scripts", and local storage objects ("LSOs") such as HTML5 - help us serve relevant ads to you more effectively. They also help us provide aggregated auditing, research, and reporting for advertisers, understand and improve our service, and know when content has been shown to you. Note: Because your web browser may request advertisements and beacons directly from third party ad network servers, these networks can view, edit, or set third party cookies, just as if you had requested a web page from their site. Ads served by LinkNow on any of Properties may also set third party cookies.

If you are logged in on one of our Properties that references this Cookie Policy or browsing a third party partner site and one of our cookies on your device identifies you, your usage (such as your browsing behavior) and log data (such as your IP address), will be associated by us with you or your account as noted in "Website Usage" of our Privacy Policy. We also use aggregate data from third parties and data from you, your profile and activity on our Properties.

If you are a LinkNow member but logged out of your account on a browser, LinkNow may still continue to log your interaction with our Properties, our services on that browser for up to 30 days in order to generate usage analytics for our services, which analytics we may share in aggregate form with our advertising customers.

Unless you clear these cookies from your browser, we may use this information to conduct activities such as:

  • provide more relevant, interest-based advertising
  • provide aggregate reports of ads activity to advertisers and websites hosting the ads
  • help website and app owners understand how visitors engage with their sites or apps
  • detect and defend against fraud and other risks to protect users and partners
  • improve our products

For further information regarding our use of cookies and similar technologies for advertising purposes, and the controls available to Members and Visitors, please refer to our Privacy Policy.

What specific cookies does LinkNow use?

Our complete list of first-party and third-party cookies can be found in our footer (bottom of the home page of the website you are visiting) under "Manage Consent Preferences". Please note that the names of cookies, pixels and other technologies may change over time. Please also note that companies and other organizations that sponsor pages and advertising on our Properties may use cookies, pixels or other technologies on their properties to learn about your interest in them, some of which may be different from our list.

How to control cookies?

Most browsers allow you to control cookies through their settings preferences. However, if you limit the ability of websites to set cookies, you may worsen your overall user experience, since it will no longer be personalized to you. It may also stop you from saving customized settings like login information.

What to do if you don't want cookies to be set or want them to be removed?

As we may use different Cookies depending on which of our web properties you visit, you can opt-out of our cookies other than those classified as essential by going to our Cookie Consent Selector available in our footer (bottom of the home page of the website you are visiting) under "Manage Consent Preferences" on each web property you visit.

If you do not want to receive cookies, you can also change your browser settings on your computer or other device you are using to access our services. If you use one of our Properties without changing your browser settings, we'll assume that you're happy to receive all cookies on our Properties. Most browsers also provide functionality that lets you review and erase cookies, including LinkNow cookies.

Please note that our Properties may not work properly without cookies.

To find out more about cookies, including how to see what cookies have been set and how to manage and delete them, visit websites such as,,, or Please note LinkNow is not responsible for the completeness or accuracy of this third-party information.

Other helpful resources

To learn more about advertisers' use of cookies the following links may be helpful:

Browser manufacturers provide help pages relating to cookie management in their products. Please see below for more information:

For other browsers, please consult the documentation that your browser manufacturer provides. To find out more about cookies, including how to see what cookies have been set and how to manage and delete them, visit,,, or

Please note LinkNow is not responsible for the completeness or accuracy of this third-party information.