Why Every Small Business Needs Great Photos for Their Website

  In a time when everyone’s glued to their devices, your business’s visual identity will help you stand out from the crowd. The best way to do that? Include some amazing pictures of your work on your website! Pictures allow your potential clients to put a face to the name, making you more personable and trustworthy. They also play a major role in your branding by showing off the great work you do. Just like reviews, pictures serve as proof that you deserve your great reputation. In today’s blog, we’re going to tell you everything you know about taking amazing pictures for your small business! Use Original Photo Content for Your Business Make sure you’re posting and updating your customers on your business from time to time—don’t just use stock photos. Stock photos are the easy options, but they can be perceived as impersonal and don’t really showcase everything you […]

Aubrey Grant

Author: Aubrey Grant

About Aubrey Grant

Aubrey is a copy writer and Head of Content at LinkNow Media. An expert content marketer, he is obsessed with developing strategic solutions that emphasize elegance and simplicity. Although generally mild mannered, he has been known to fly into rages at the sight of a semicolon.

Climb to the Top of Google with These Risk-Free Backlink Strategies

  In a previous post, we explained what backlinks are and why they’re essential for ranking well on Google. Now it’s time to put that information into action. We’re going to show you three link-building strategies that work. These are safe, legitimate, and risk-free ways for you to earn authority on the Internet, boost your ranking on Google, and drive a ton of leads straight to your website! Here are LinkNow Media’s top three ways to build quality backlinks! 1.      Get Backlinks from News Sources Reporters are always looking for expert opinions on a wide range of subjects. And it’s likely that, somewhere out there, someone is looking for an industry specialist like you to help them with their news story. That’s where HARO (Help a Reporter Out) comes in. It’s an online service that lets you connect with reporters who are researching stories in your industry. They’ll ask you […]

Aubrey Grant

Author: Aubrey Grant

About Aubrey Grant

Aubrey is a copy writer and Head of Content at LinkNow Media. An expert content marketer, he is obsessed with developing strategic solutions that emphasize elegance and simplicity. Although generally mild mannered, he has been known to fly into rages at the sight of a semicolon.

4 Tricks to Get Your Blog Noticed on Google

  Your blog is one of the most useful marketing tools you have. It lets you connect with an audience, build trust between you and your clients, and increase your online footprint. But it ain’t worth much if no one’s reading it. So how do you attract readers? While the Internet is chock-full of answers, we at LinkNow Media like to boil it down to one guiding principle: user experience. Make your blog easier to read, answer your users’ questions, and before long you’ll see your rankings climb. Easier said than done, we know. To give you a better sense of how to improve the user experience, we’ve come up with these 4 SEO tricks designed to boost your blog’s searchability. Read on! 1.     Use Targeted Keywords Every page you write must have a purpose. On a blog, usually it’s to inform, educate, or advise. Sometimes to entertain. Whatever it […]

Aubrey Grant

Author: Aubrey Grant

About Aubrey Grant

Aubrey is a copy writer and Head of Content at LinkNow Media. An expert content marketer, he is obsessed with developing strategic solutions that emphasize elegance and simplicity. Although generally mild mannered, he has been known to fly into rages at the sight of a semicolon.

A Short Guide to the Importance of Backlinks

  How did Google come to dominate the Internet? Backlinks. Well, OK, it’s more complicated than that. But way back in the 1990s, Google was one of the first to recognize the importance of backlinks. Their algorithm, PageRank, evaluated a webpage’s ranking based in part on the number of other websites linking back to that page. Those links were what indicated that a page was a trustworthy source of information. The concept was revolutionary, and it propelled Google to become by far the most popular search engine in the world, with no signs of slowing down. Today, over 90% of desktop searches are done on Google. Backlinks are still essential in getting a webpage to rank well. There’s a lot of misinformation about them (how they’re dangerous, how you’ll be penalized, etc.). But if you build them using legitimate means, they can help you immensely, demonstrating your credibility and pushing […]

Aubrey Grant

Author: Aubrey Grant

About Aubrey Grant

Aubrey is a copy writer and Head of Content at LinkNow Media. An expert content marketer, he is obsessed with developing strategic solutions that emphasize elegance and simplicity. Although generally mild mannered, he has been known to fly into rages at the sight of a semicolon.

Get the Perfect Website for Your Painting Business

  Whether you’re running a residential or commercial painting business, you need a website. It’s a great way to market yourself, establish your reputation and generate leads. It shows potential clients who you are and gives current clients an easy way to get in touch. And while you know your business inside-out, you might not know what makes a killer website. So, we’ve put together a list of the 5 most important things to know about getting a website for your painting business. We cover the whole range of topics from the reasons why you need a website to the basics of sales-driven design and creating content that ranks on Google search. Read on and let us know what you think in the comments!   1. Do You Really Need a Website for Your Painting Company?   Yes! The first thing you need to get started online is a website. […]

Aubrey Grant

Author: Aubrey Grant

About Aubrey Grant

Aubrey is a copy writer and Head of Content at LinkNow Media. An expert content marketer, he is obsessed with developing strategic solutions that emphasize elegance and simplicity. Although generally mild mannered, he has been known to fly into rages at the sight of a semicolon.

Want to Create the Perfect Landing Page? Try This!

    Studies show that you have 8 seconds to convince an internet user not to exit your webpage. 8 seconds and that’s it. In a fraction of a minute, you need to get ahold of their attention. After you’ve captured them, then and only then can you convince them your company is the company they’ve been looking for all along. What’s going to keep them on from clicking away? An excellent landing page, that’s what. Crafting the perfect landing page, however, isn’t as easy as it sounds. It’s about knowing what your goals are, who your competition is, and who your readers are. But that’s just half of it.   In the World of Online Marketing, Content is King   In 1996, Bill Gates penned an essay titled “Content is King”, which outlined his predictions for the future of the World Wide Web. Content, Gates wrote, is central to […]

Aubrey Grant

Author: Aubrey Grant

About Aubrey Grant

Aubrey is a copy writer and Head of Content at LinkNow Media. An expert content marketer, he is obsessed with developing strategic solutions that emphasize elegance and simplicity. Although generally mild mannered, he has been known to fly into rages at the sight of a semicolon.

9 SEO Tricks that Will Improve Your Ranking on Google

  Here at LinkNow Media, SEO is what we do best. We’ve studied the Google Quality Raters’ Guideline. We keep up with all the most recent debates. And we’re constantly A/B testing to sort out the facts from fiction. We spend a lot of time figuring out what works and what doesn’t for SEO. Over the past while, I’ve worked closely with our organic SEO and local SEO teams to come up with an SEO strategy that works. And although it’s in our best interest to keep it a secret, we’ve decided to share it with you! Use these SEO tricks and get the leads you need to take your business to the next level. If you’re looking for tips on improving your local SEO, make sure to check out our article on how Google’s E-A-T relates to local marketing. If you want to find out how to get your […]

Aubrey Grant

Author: Aubrey Grant

About Aubrey Grant

Aubrey is a copy writer and Head of Content at LinkNow Media. An expert content marketer, he is obsessed with developing strategic solutions that emphasize elegance and simplicity. Although generally mild mannered, he has been known to fly into rages at the sight of a semicolon.

Is Content Still King in 2019?

Every now and then, I hear SEOs loudly proclaiming that content isn’t king. That content marketing is dead. And that even the phrase ‘content marketing is dead’ is dead. My reaction? LOL! After all, everyone wants to be ahead of the curve. Everyone wants to be at the forefront of big changes. Everyone wants to write the next headline that goes viral. And, guess what, that’s what content marketing is all about. Being at the forefront, announcing it with a catchy headline, and funneling traffic toward conversion—sounds like a content marketing strategy to me! Can we finally be realistic about it? Content isn’t going anywhere. It’s still an integral part of search ranking. It’s still critical in generating traffic. It’s still a key component of conversion. Without it, you’ll have nothing. Clients won’t even be able to find you. So, yes. In 2019, content is still king. Read on as […]

Aubrey Grant

Author: Aubrey Grant

About Aubrey Grant

Aubrey is a copy writer and Head of Content at LinkNow Media. An expert content marketer, he is obsessed with developing strategic solutions that emphasize elegance and simplicity. Although generally mild mannered, he has been known to fly into rages at the sight of a semicolon.

Is Your SEO Strategy Harmful or Helpful?

When we were first introduced to the Internet, we were baffled by how quickly we could get the information we wanted. With no more than a few keystrokes and clicks, we’d be scrolling through pages and pages of helpful information or hilarious entertainment. As time went on, those minor lags and wait-times even disappeared. Soon, we had instant access not only to information but to products. With those second-nature keystrokes and clicks, we could find whatever product we wanted and have it arrive on our doorstep by the end of the following week. In the last few years, even the real world has picked up with the rapid-fire pace of technology. Gone are the days of waiting weeks for orders to arrive. Often it only takes days. The instant gratification the Internet has rewarded us with has set the bar quite high for all services. We expect instantaneous results, no […]

Aubrey Grant

Author: Aubrey Grant

About Aubrey Grant

Aubrey is a copy writer and Head of Content at LinkNow Media. An expert content marketer, he is obsessed with developing strategic solutions that emphasize elegance and simplicity. Although generally mild mannered, he has been known to fly into rages at the sight of a semicolon.

8 SEO Strategies Guaranteed to Improve Your Ranking

If you’ve stumbled across this page, you’ve probably been mulling over your page rankings and disappointed with the result. Maybe you’ve been having a bad month. Maybe a bad year. Whatever it is, you know how important it is that your website ranks well. In this day and age, your business depends on it. At LinkNow Media, we work day in and day out at helping our clients navigate the complicated world of search engine optimization or SEO. While we’d love to do this work for you, we’re okay with sharing some basic principles of what it is we do if you’re looking to go the DIY route. These nine SEO strategies won’t work overnight. We won’t lie: building a brand online takes time, dedication, and energy. If you’re looking for an easy and quick fix, we have some bad news: it can’t be done. At least not within the […]

Aubrey Grant

Author: Aubrey Grant

About Aubrey Grant

Aubrey is a copy writer and Head of Content at LinkNow Media. An expert content marketer, he is obsessed with developing strategic solutions that emphasize elegance and simplicity. Although generally mild mannered, he has been known to fly into rages at the sight of a semicolon.