How to Write Creative Content Without Hurting Yourself

How to Write Creative Content Without Hurting Yourself

You know your website needs engaging, creative content. But you often end up staring at a blank screen. Use these creative content tips & tricks to get writing! Inbound marketing has taken the digital advertising world and flipped it upside down. Not long ago did it seem a mere fantasy for customers to reach out from their own interest. Now, thanks to the power of SEO, you can reach potential customers that you didn’t even know existed. But, you can’t just throw anything onto the web and expect to reap the benefits of digital marketing. You need a plan and that plan has to include compelling content. Without any prior experience, this type of professional writing can be a little challenging. That’s where we come in. We’ve done our research and have a pretty great understanding of this whole ‘content marketing’ thing. Read on to learn how to write creative […]

Eve Mendelovitch

Author: Eve Mendelovitch

About Eve Mendelovitch

7 Simple Things You Can Do Online to Stand Out From the Crowd

7 Simple Things You Can Do To Stand Out Online

Once you have these things down, you’ll be ahead of 99% of other online businesses Everyone knows by now that the Internet is the final frontier of marketing, and nearly every business is online trying to stake their claim. There is so much content being produced by so many websites every day that it can be hard to attract the kind of attention that you want. However, the vast majority of businesses trying to market themselves online are just winging it. It’s still more than possible for someone starting out now to make a name for themselves online. All you need to do is take those few extra steps that other business owners are too busy or disorganized to get a handle on. Once you’ve made yourself visible, there’s no limit to how much your company can grow. First, take care of the boring stuff (web design, SEO, email campaigns) […]

Lauchlin MacDonald

Author: Lauchlin MacDonald

About Lauchlin MacDonald

Lauchlin is part of the content and marketing team at LinkNow Media. He has nearly a decade of experience in copywriting and editing, and spends way too much time on the Internet. He can be reached at lmacdonald@linknowmedia.com and @Lauchlin on Twitter.

5 Quick and Dirty Ways to get More Twitter Followers

Quick and Dirty Twitter Tips

Don’t have a lot of time for social media? Make the most of it with these tips. If you are running a small business Twitter account, you want more Twitter followers. Period. Why else use Twitter if you don’t want to build an audience? However, getting those first few followers is a major stumbling block for many people. Luckily there are some quick, easy and FREE ways to get that follower count climbing. Follow people in your industry, and interact with them Search for people you know, competitors, and industry experts, and follow them. Then interact with them – especially those who are very active on Twitter. Like their tweets, comment, and retweet. Most of them will follow you back. Even better, once they’re following you, these are the people most likely to retweet you, and retweets are one of the quickest ways to new followers. Learn relevant hashtags, and […]

Lauchlin MacDonald

Author: Lauchlin MacDonald

About Lauchlin MacDonald

Lauchlin is part of the content and marketing team at LinkNow Media. He has nearly a decade of experience in copywriting and editing, and spends way too much time on the Internet. He can be reached at lmacdonald@linknowmedia.com and @Lauchlin on Twitter.

How to get started with link building

link building banner

Link building is exactly what it sounds like – working to increase the number of links pointing to your website from other places on the web. Link building is a huge part of Search Engine Optimization (SEO) because Google uses the number and quality of links pointing to any given website as a way to measure how reliable that website is (ie the more high quality links, the better!). If your business is going to compete and thrive online, you need to do everything you can to drive traffic to your website, and link building is a vitally important part of that. But how do I actually build links? If you are working on link building on your own as a part of your online marketing efforts, then the most effective method of generating links to your website is by creating great content that people want to link to – […]

Lauchlin MacDonald

Author: Lauchlin MacDonald

About Lauchlin MacDonald

Lauchlin is part of the content and marketing team at LinkNow Media. He has nearly a decade of experience in copywriting and editing, and spends way too much time on the Internet. He can be reached at lmacdonald@linknowmedia.com and @Lauchlin on Twitter.

Out of ideas? 5 great types of posts that will bring traffic to your blog

Need blog ideas?

In previous posts, we’ve said again and again that creating good blog content is one of the most important factors in online success. However, something we keep hearing from our customers is that they’re doing their best to consistently post new articles to their blog, but they’re having trouble coming up with ideas to write about. If you’re in the same boat, don’t worry! Even professional marketers sometimes struggle to come up with ideas for blog posts. Fortunately, there are a few straightforward post categories that anyone can use to spark some ideas. Check out the following list for some great blog inspiration! Try a how-to article How-to articles (also called instructional articles) are one of the easiest posts to produce and, even better, one of the most useful for your customers. No matter what industry you work in, you can give your customers tips or even a step-by-step guide […]

Lauchlin MacDonald

Author: Lauchlin MacDonald

About Lauchlin MacDonald

Lauchlin is part of the content and marketing team at LinkNow Media. He has nearly a decade of experience in copywriting and editing, and spends way too much time on the Internet. He can be reached at lmacdonald@linknowmedia.com and @Lauchlin on Twitter.