Blog page 7

The 5 Most Important Questions to Ask When Choosing a Digital Marketing Agency

Looking for a digital marketing firm to take the reins of your web presence? This post’s for you. There are more than 5,585 digital marketing companies in the US alone. The sheer size of the industry can make it difficult to find a company you can trust, so let’s show you how to sift through them. When looking for a reliable, professional agency, it’s important to ask questions before hiring them. Here are the five questions you should always ask when interviewing digital marketing agencies. (Bonus: Read to the end for one of the best interview questions!) The 5 Questions to Ask Any Digital Marketing Company 1.     Do you guarantee first-page rankings? (They better not…) This is a big one, and it’s a question with a definite yes-no answer. So, let’s cut to the chase: Any company that guarantees they’ll get you to the first page of Google is lying. […]

Beware: Phishing Scam Claiming Copyright Infringement from a “Qualified Illustrator”

Scam alert! Recently, some of our clients have been receiving suspicious emails accusing them of copyright infringement. These emails usually come from someone named “Melanie” (or “Mel,” “Meilanie,” or something similar) and ask you to click a link. Don’t be fooled. These are malicious emails trying to scam you into clicking the link and giving away your personal information. Do not click the link. An example of the phishing scam Most of these phishing email follow a similar structure, threatening you with legal action and asking you to follow an external link. Here’s an example one of our clients recieved: SUBJECT: Hi there! This is Melainie and I am a qualified illustrator. I was surprised, frankly speaking, when I came across my images at your web-site. If you use a copyrighted image without an owner’s approval, you’d better know that you could be sued by the copyright owner. It’s unlawful […]

5 Tips for Closing Leads from Your Online Marketing Campaign

5 Tips for Closing Leads from Your Online Marketing Campaign Follow these tips to book as many jobs as possible and maximize your return. We’re ecstatic that you’ve decided to begin a marketing campaign with LinkNow. We’re going to be sending people your way who are interested in your services. They’re actively searching online for a company to provide exactly what you have to offer. They’ve found you and want to become your customer, but there’s still a bit of work to do—you need to book the jobs! We want you to get a great return on your marketing investment, so here are our five best tips to help you sign up as many new customers as possible. 1. Follow up right away. There’s an old sales adage: time kills all deals. The longer someone needs to wait for a quote, the less likely they’ll be to book you for […]

The Importance of ADA Compliance

These days, most people are familiar with the Americans with Disabilities Act (ADA) and how it applies to the real world. The ADA protects people with disabilities against discrimination from employers, businesses, and public accommodations—but did you know that it also applies to the internet? The Law on Web Accessibility Since 2010, websites must adhere to the ADA Standards for Accessible Design by providing an experience that does not exclude those living with impairments. Canadian provincial legislation, such as the AODA in Ontario, stipulates similar requirements. Without meeting these requirements, you could be excluding up to 25% of your visitors and even put yourself at risk of legal action. How Do Disabilities Affect Web Browsing? No matter your industry, you’re bound to attract leads from people from many walks of life—includes people with disabilities. Conditions that can affect an individual’s web browsing include: · Visual impairments · Cognitive disabilities · […]

SEO for Accountants

If you’re an accountant looking to expand your client base, LinkNow Media has you covered. We are North America’s premier small-business digital marketing firm. Through strategic search engine optimization (SEO), we help you build trust with Google and climb the ranks, growing your web presence with real, value-driven content. Join over 10,000 business owners who’ve chosen to invest in our services. Call us at 888-992-1190 today for a free phone consultation. GET A QUOTE Marketing for Accountants, Revolutionized When it comes to digital marketing, LinkNow Media is at the fore. We develop personalized solutions that give you the most bang for your buck. Whether you’re looking to expand into a new service area or manage your web presence more effectively, we have you covered. We offer all-in-one services that tick all the boxes. Content marketing, search engine optimization, social media marketing: With our services, you can make the very most […]