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What is the “Google” Robocall Scam and What Can I Do About It?

22Jul
A while back, we published a post explaining the scammy nature of robocalls that appeared to be from Google. Many of our clients were receiving calls from an automated system that claimed to be Google. They’d often start by claiming that their listing is suspended. And they’d end by asking for payment information to put it live again. Because it’s necessary to verify (and sometimes re-verify) Google listings, these robocalls appeared to be real. But the fact is, Google will never call to sell you anything. And they will never ask you for payment information. So, in 2019, has anything changed? Short answer: No. If you’re getting calls from someone saying they’re Google, it’s a scam. Full stop. Tell-Tale Signs the Call Is a Scam • The caller asks for your GMB password • The caller says they work “with Google” or “for Google” • The call is an unsolicited […]

How Small Business Owners Can Create A Work-Life Balance

15Jul
When you own a business, it can be hard to stop it from taking over your whole life. Of course, it’ll always be a big part of it, but there should be room left over for relaxation, hobbies and time spent with loved ones. Creating a work-life balance that works for you is necessary for both you and your business flourish. Take control of your life and achieve your business goals by following these four easy steps! 1. Have A Routine and Stick to It As a self-starter, you make your own work hours, but it’s important not to let your work become a 24/7 thing. Remember, a proper balance between work and play make for a happy, healthy entrepreneur. If you find this balance hard to achieve, setting a routine can be extremely beneficial. Know when you’re supposed to be working and when you’re not. After a while, a […]

4 Tricks to Get Your Blog Noticed on Google

24Jun
  Your blog is one of the most useful marketing tools you have. It lets you connect with an audience, build trust between you and your clients, and increase your online footprint. But it ain’t worth much if no one’s reading it. So how do you attract readers? While the Internet is chock-full of answers, we at LinkNow Media like to boil it down to one guiding principle: user experience. Make your blog easier to read, answer your users’ questions, and before long you’ll see your rankings climb. Easier said than done, we know. To give you a better sense of how to improve the user experience, we’ve come up with these 4 SEO tricks designed to boost your blog’s searchability. Read on! 1.     Use Targeted Keywords Every page you write must have a purpose. On a blog, usually it’s to inform, educate, or advise. Sometimes to entertain. Whatever it […]

A Short Guide to the Importance of Backlinks

17Jun
  How did Google come to dominate the Internet? Backlinks. Well, OK, it’s more complicated than that. But way back in the 1990s, Google was one of the first to recognize the importance of backlinks. Their algorithm, PageRank, evaluated a webpage’s ranking based in part on the number of other websites linking back to that page. Those links were what indicated that a page was a trustworthy source of information. The concept was revolutionary, and it propelled Google to become by far the most popular search engine in the world, with no signs of slowing down. Today, over 90% of desktop searches are done on Google. Backlinks are still essential in getting a webpage to rank well. There’s a lot of misinformation about them (how they’re dangerous, how you’ll be penalized, etc.). But if you build them using legitimate means, they can help you immensely, demonstrating your credibility and pushing […]

Get the Perfect Website for Your Painting Business

03Jun
  Whether you’re running a residential or commercial painting business, you need a website. It’s a great way to market yourself, establish your reputation and generate leads. It shows potential clients who you are and gives current clients an easy way to get in touch. And while you know your business inside-out, you might not know what makes a killer website. So, we’ve put together a list of the 5 most important things to know about getting a website for your painting business. We cover the whole range of topics from the reasons why you need a website to the basics of sales-driven design and creating content that ranks on Google search. Read on and let us know what you think in the comments!   1. Do You Really Need a Website for Your Painting Company?   Yes! The first thing you need to get started online is a website. […]