Blog page 61

The last year has been a big one for LinkNow Media. We passed the milestone of 6,000 active clients (now coming up on 7,000!), we launched our new traffic building services, and we significantly expanded the size of our staff in order to keep up with the growth of our business. Now we have another big change coming – LinkNow Media has outgrown our current office space, and we’re going to be moving into a new one! Yep, just like this adorable and terrifying hermit crab, we’re going to be picking up and moving because we have run out of room to expand in our current location. To better serve our customers, we need to hire more support staff, and we are bursting at the seams in our current office. Our new office is just a few blocks away from our current place, here in Montreal. We’ll be packing up […]

Facebook is an excellent way for small businesses to connect and build loyalty with their customers, and it’s just as effective for promotion and reaching out to new potential customers. At this point, most people realize how effective Facebook can be as a promotional tool, and more and more small business Facebook pages are being created every day. However, if you are like most small business owners, you’re probably feeling lost – a majority of business owners feel like they can’t tell whether or not the time they spend working on their Facebook pages is actually helping them gain customers. If you’re feeling this way, don’t worry. We’re here to provide you with tips from small business social media experts that will help you make the most of your Facebook page. Follow the steps here, and you should see an increase in likes, engagement, click-throughs to your website, and sales. […]

We have already written several posts about the importance of social media in promoting your small business online, including a guide to getting started with the three most important social media sites: Facebook, Twitter, and Google Plus. These websites are all excellent ways to connect and form relationships with your customers, build loyalty, and promote your business. However, if this is all you’re doing with these free tools, you are essentially just leaving money on the table. Once you’ve mastered the basics of interacting with your customers on Facebook and Twitter, you can exploit your social media presence in some very interesting ways. 1. Experiment with different types of content In our blog post explaining how to get started with social media, we suggested writing blog posts that you can then promote and share using your social media accounts. This is still a great option, but blog posts aren’t the […]

At the end of February, Google made an announcement that is going to have an enormous impact on search results. Beginning April 21st, websites that are not mobile friendly will be taking a big hit in mobile search results. This means that if your website is not optimized for mobile devices like smart phones and tablets, your site will be dropping out of the search results of users who are searching using those devices. Why is Google doing this? The web is simply not the same place it was even two or three years ago. The explosion of smart phones and tablets means that more and more people are spending a large percentage of their Internet time on these smaller, handheld devices. According to a recent survey of Internet use, the percentage of web use taking place on mobile devices went up from 14% in 2013 to 25% in 2014, […]

If you have any experience trying to market yourself or your business online, you have almost definitely come across the term “SEO.” Search Engine Optimization is a critical component of online marketing, but unfortunately most business owners don’t have a good understanding of what SEO services actually do. This makes the SEO industry an ideal cover for scammers and unscrupulous companies, because few people will know what they are doing wrong. If you want to avoid being scammed by fraudulent “SEO experts,” the best defense is to educate yourself about the industry. With this in mind, we’ve put together this quick guide to some of the most common warning signs that you’re dealing with SEO scammers. 1. They claim they will guarantee you top organic ranking on Google for your keywords While the goal of Search Engine Optimization is to improve the organic ranking of your website on Google and […]