The Week in Online Marketing
Let's dive right in to this week's link roundup. Here are the posts we found most valuable this week.
In Business Communication, You Don't Need an App for That
There is a mad rush in the online marketing world to create an app to handle every possible scenario. SEMrush argues that you don't always need an app for everything.
The Importance of Second-Tier Links
The SEO experts at @sengineland explain why it's important to build links to your site even if they're not helping you improve your search ranking.
So Many Tactics, So Little Time: How to Prioritize Your Content Marketing To-Do List
Feeling overwhelmed by content marketing? Copyblogger lays out the best way to get started and the most important things to focus on.
The 6 Step Playbook for Handling Social Media Complaints
Are complaints about your business on Twitter or Facebook keeping you up at night? Buffer is here with advice on how to deal with those problems
Why Evergreen Content Is a Great Solution for Your SEO
Check out this post from CognitiveSEO on why evergreen content is an all around win for your brand.
That's it for this week. If we missed anything, let us know on Twitter or in the comments. See you next week!
