Web Design and SEO is time consuming and complicated. Hire the pros to do it all for you.

Maintaining a professional website is the best way to make a strong first impression on your audience, so you want to ensure that your website is secure, fast, informative, user-friendly, and pleasant to look at. You’ll also want to make sure the back end of your website is properly structured, has great titles and descriptions, and is optimized for mobile phones.

Here at LinkNow, we know that building superior websites is about more than appearances. All of the qualities that we have mentioned play an important role in getting your company to appear on Google, which is why we are dedicated to building a strong foundation for your digital marketing with our websites.

Step Two: Demonstrating Your Authority With Content

While many web design companies will simply create a basic 5-page website without much content, we take a different approach here at LinkNow.

We know that content is king and that high-quality written content is the key to success for our clients. How do we know this? Because Google has actually revealed that content is its #1 factor when ranking websites. Keeping this in mind, we make sure to fill all of our small business websites with pages and pages of optimized content.

Depending on your industry, your website will include upward of 160 pages of professionally written content that is designed to make you rank on Google. In addition to the main website, we’ll also create unique landing pages for your three top marketing cities, which will help you target leads in the markets that are most valuable to your business.

Step Three: Spreading Awareness With Digital Marketing

Once you have built a strong foundation and filled your website with quality content, it’s time to get your name out there! At LinkNow, we work with a lot of local service providers and contractors, which is why our digital marketing services are designed to cater to these types of businesses.

The first piece of marketing we set up is your Google Business Profile. Even if you already have a Google Business Profile, it’s important to make sure it’s properly set up and optimized with your accurate NAP (company name, address, phone number). Having a strong Google Business Profile will help you start generating calls and website traffic from your local area, and you can continue to boost the visibility of your business by adding pictures, updates, and earning client reviews.

Once you’re on Google, we’ll start to create backlinks for your business. Backlinks are the second most important ranking factor for search engines and serve as votes of confidence for your website. When high-authority websites link back to your company, it lets Google know that you are a credible website that deserves to rank highly.

Learn more about backlinks here!

See the 200+ search engine ranking factors here!

Finally, you’ll want to set up relevant citations with your business information. Similar to your Google Business Profile, citations are listings for your business on online databases, such as Bing, Houzz, Facebook, and Yelp. There is a wide range of citation websites, but it’s extremely important to ensure all of your information is consistent across all of your citations—any conflicting details could hurt your ranking.

See our 80 most recommended citation sources here!

Bonus Step: Convert Your Leads Into Clients With Reviews

On top of all the technical aspects of building a website and search engine optimization, one of the best things you can do to help your business is earning client reviews. Much like real-life recommendations, positive online reviews are social proof that build trust and encourage people to choose your business over the competition. Put simply, your reviews will often be the deciding factor for closing deals!

Make it a habit to ask your clients for reviews, especially on your Google Business Profile, where more reviews can actually help boost your ranking over time.

Check out our review generation tool here!

Letting LinkNow Handle All of Your Digital Marketing

Now that you understand the cornerstones of a successful digital marketing strategy, it’s time to partner with a company that knows how to implement all of these elements for your business. At LinkNow, we are experts at combining website designs, compelling content, SEO magic, targeted paid ads, and the power of reviews to create a robust online presence for your small business.

Building a solid online presence and outranking your competition on search engines is a time-consuming process that doesn’t happen overnight, but LinkNow’s Done For Your Marketing Strategy ensures that you always have a team working behind the scenes for your small business.

With over 10,000 active clients and over 2000 positive reviews on Google, LinkNow is trusted by business owners all across North America because we’re great at what we do and have the best prices in the industry.

You won’t find a digital marketing agency that does more for less, so give us a call at 1-888-667-7186 for a no-obligation consultation or book an appointment directly from this page to start crushing your competition!