What we've learned this week
Here's a collection of the links we found on social media this week that had a big impact. We hope you get as much out of them as we did!
5 Ways to Get People to Actually Read Your Content
There's nothing more frustrating than working hard to research and write great content and having nobody actually click on the link to read it. Rocket Post put together some great tips to get people to read and engage with the content you've worked so hard on.
What is Content Marketing?
Copyblogger produced an excellent resource that can serve as a content marketing resource library. It's a list of 100 articles that contain guides on virtually every aspect of running a successful content marketing campaign.
$100,855 by segmenting to 6,500 emails
This blog post details the process examine.com used to segment its email list and send targeted marketing to those segments in order to have a hugely successful sales event. Key reading for anyone interested in email marketing.
2016 Ultimate Seasonal Marketing Campaign Planner
SEMrush gathered advice from industry experts and put it all together into a great guide for online marketers who want to make sure they get their sales message out around special occasions.
10 Awesome Infographics To Guide Your Marketing Plan
This post from Buffer is a couple of years old, but we love infographics and the information covers everything from statistics about consumers to the best tools to reach your audience.
That's it for this week. If you've come across any great links this week that you want to share, let us know in the comments or join the conversation with us on Twitter.
