Link Roundup – Friday, 29 April 2016

Link Roundup

What we learned this week

Every week we collect some of the most interesting or educational online marketing blog posts we can find so we can share them with our readers, and this week is no different. Read on to find the best of what we found this week.

Marketing Personas: The Complete Beginner’s Guide

Sample marketing persona

From the pros at Buffer, the beginner's guide to creating marketing personas. Personas are a critical part of designing any marketing campaign, so check this out to learn how to do it right.

How to Monetise Your Content Marketing Campaign

Making money isn't the direct goal of most content marketing campaigns, but Builtvisible has a great guide to making them pay.

SEO or Content Marketing? Here's How to Rock Both

SEO or Content Marketing? Here's How to Rock Both

SEO and content marketing shouldn't be mutually exclusive. SEMrush has a great article on making sure your efforts in both areas are working together for the benefit of your business.

9 Best SEO Plugins for WordPress in 2016

google-xml-sitemaps-wordpress-plugin

If you're running your own WordPress site, you'll find this article from Gravitii about the best SEO plugins invaluable.


That's it for this week. Did you find any of these links especially interesting or useful? Leave a comment or drop us a line on Twitter. See you next week! 

Lauchlin MacDonald

Author: Lauchlin MacDonald

About Lauchlin MacDonald

Lauchlin is part of the content and marketing team at LinkNow Media. He has nearly a decade of experience in copywriting and editing, and spends way too much time on the Internet. He can be reached at lmacdonald@linknowmedia.com and @Lauchlin on Twitter.