Link Roundup – Friday, December 18 2015

Link Roundup

The Week in Online Marketing

Hey, everyone! It's time for another link roundup. There are the articles and blog posts we found this week that we thought were the most interesting or most useful. We hope you get as much out of them as we did!

The Anatomy of a Highly Shareable List Post


The always-cool HubSpot blog put out a great infographic this week that features a step-by-step break down on how to build a list post that can go viral. Check it out!

The 50 Things I'm No Good At With Social Media



The folks at Buffer are generally considered social media experts, so when Buffer's Kevan Lee writes a big list of things he can improve, it can make us feel better about ourselves while also seeing things we could improve. It helps that he has a good sense of humor about it!

4 Reasons Why People Don't Read Your Blog

4 Reasons Why People Don't Read Your Blog-min

The folks at CognitiveSEO wrote a cool blog post delving into the psychology of cognitive biases and how they influence the way we consume content online. Read it if you want to understand how to create content that people don't immediately ignore.

Take 15 Minutes to Find Your Winning Difference

a person writing in a notebook - answer this: why you?

This article from copyblogger offers some quick exercises to identify and learn to communicate your business's unique selling proposition (or "winning difference") - the reason that people should buy what YOU are selling.

That's it for this week. Did we miss anything cool? Let us know in the comments, or join us on Twitter!

Lauchlin MacDonald

Author: Lauchlin MacDonald

About Lauchlin MacDonald

Lauchlin is part of the content and marketing team at LinkNow Media. He has nearly a decade of experience in copywriting and editing, and spends way too much time on the Internet. He can be reached at and @Lauchlin on Twitter.