In 2021, he importance and relevance of social media is undeniable. With over a billion people on Facebook alone, most folks are engaged on these platforms in some capacity, especially in the western world. Creating a strong social media presence is an invaluable resource for small businesses. Still, many business owners struggle to find the time to develop a strategy that works for them. Besides hiring an exuberant young person to create TikTok dances promoting your business, there are a few other strategies to engage with your audience, build a following, and share your business with the world. Keep reading to find out more! 1. Choose the Right Platform Different social media platforms cater to different demographics. When working on your social media strategy, it’s important to identify your target audience and go where they’ll see you. Facebook is a good catch-all choice: It’s by far the most used platform […]
5 Easy Steps to Build a Stellar Social Media Presence
